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How important is email marketing in modern marketing scenario

14.11.18 08:03 AM Comment(s) By Admin BinaryClues

Email marketing is a brilliant and effective way to target consumers directly via electronic mail. Electronic Mail has become one of the most popular forms of communication in B2B email database marketing.


As per a survey conducted by Statista (Daily number of e-mails worldwide 2017 | Statistic269 billion emails were sent and received each day in 2017. This figure is expected to grow at an average annual rate of 3% over the next two years, reaching over 246 billion by the end of 2019. So with these figures, you can imagine what the scope of email marketing is in the coming times. No doubt these numbers are gigantic, but not surprising when you consider how important Toronto email database in all forms has been throughout history.

No matter what you are selling, if you want to make a big headway against today’s dog-eat-dog competition, email marketing is the way to go. It is a hugely popular way for businesses to reach customers with the help of our B2B email database Hyderabad. According to the Direct Marketing Association, research firms spent over $400 million in 2006 on direct email marketing.


Email marketing is not only about text but is beyond it, rich media formats can provide images and give your product or service texture and flavor. The best part about email marketing is that you have the complete attention of the potential customer through our B2B email database Bangalore gets accurate contacts . Today pop-up ads or other internet advertising easily and irritatingly get in the way of what the potential customer is looking at: the content, as the customer might lose attention in a second, just like that. But with direct email marketing, advertising is the content.


Email campaigns can include almost any message a marketing team wants to send their campaign to their target audience. For instance, Binaryclues.com, an email marketing database company in Canada had once ran a highly successful email marketing campaign by including large, eye catching images in the header of the email. The images were geared towards the mass market and were able to garner a lot of good leads for the company. Companies like these persuade & encourage the recipient to scroll down and engage with the sales messages contained in the body of the email. 


If you want to buy B2B contact database Ottawa for your new business/start-up or need any information regarding Facebook advertising, email database, targeted mailing list, digital marketing campaigns, top email list providers, even US business email database , or how to enlarge your business database in India or any other marketing/advertising related query, please reach out at binaryclues.com. 

Then what are you waiting for? Contact Binary Clues either offline or online, or you can meet their customer support executive by going personally to their office. 

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Admin BinaryClues