B2B marketers are often found facing a lot of competition against a lot of noise and rivalry in the market. To be honest, the internet is a distracting place and if you cannot garner your audience’s attention, you will definitely end up having a low sales business. There is also something great about the internet and it is that you can precisely target the customers when they are searching for solutions provided by your business products and services. It is observed that buyer intent tools help you research the journey of an actual buyer and then accordingly plan your intent-based marketing campaigns. With the right tool by your side, you can personalize the customer journey to give them exactly what they want at the right amount of time.
Let us discuss some buyer intent tools that you must definitely try if you are planning to implement intent-based marketing campaigns with your business.
1. Terminus ABM platform: This platform gives you a 360-degree view of your customers database and helps you measure the impact of your ABM campaigns in terms of customer engagement and revenue. Terminus ABM platform also serves as an end-to-end solution to launch full-fledged ABM campaigns with multi-platform strategies and activating sales reporting with accurate data.
2. Lead Near Me: Lead Near Me is a software that helps B2B businesses to interact with customers at the same time when they are engaging with the digital properties of our business systems. They are able to identify who your customers are, what stage they are currently in and what solutions they are looking for. It also provides the most valuable insights about the prospects that are visiting your website. Adding on to more advantage, the data is rigorously cleansed and goes through an intensive verification process.
3. Slintel: It is a software that is one step ahead in terms of planning your intent-based marketing journey. Slintel does perform its efficiency by analyzing the buying behavior, buying pattern, digital footprints and sales intelligence. Slintel also possesses a database of more than 15 million organizations and 180 million decision-makers all around the world.
4. KickFire: According to a survey, only a small portion of your website visitors are able to convert into leads. The software thus helps you tap the potential of the remaining portion of your audience. KickFire helps you target buyers early in the buying process thus giving you the opportunity to create trust and boost sales.
5. Binary Clues: Binary Clues offers a plethora of services that combine the most comprehensive business database that can eventually help you plan your B2B intent-based marketing campaigns. It provides solutions that are able to bring marketing and sales teams together. Its features include territory planning, lead scoring, sales prospecting, conducting targeted outreach and many more.
Conclusion: Hence, we, Binary Clues have kindly mentioned the best intent based marketing tools that can add value to your business. We are happy to connect with you and would like to hear from you soon.