There have been numerous software in the market but you have to make sure that you get the best mass mailing limits in a day’s time. What I mean is you should be able to send 5k or more mails in a day and then only the purpose of mass mailing would suffice otherwise spending money would be waste.
You can try mailchimp.com, http://binaryclues.com as they are one of the good companies who have capabilities of sending bulk emails for your mass mailing needs.
Check their home page details in the screen shot given below and you would get an idea how their platform works and how it can benefit customers.
Click through, open rate and bounce rate Reporting:
It is very imperative for an email marketer to check the performance of his/her campaign and gauging on the numbers of people opening an email, how may people clicked your email and how many emails actually were bounced after the emails were sent. All these numbers decide your email campaign performance.
All email templates should not look blend as customers are more interested in looking at emails full of graphics and images. This tool gives you a capability to pick and choose as many as templates for the email campaigns you have planned and helps you run successful campaigns.
For more info, please get in touch at firstname.lastname@example.org or book a demo as per your needs or watch the demo BinaryClues - Email Marketing Video